Colorado Avalanche Post to Post ’19: Best Preseason Social Media Highlights Week 1

The Colorado Avalanche are gearing up for the 2019-20 regular season. We look back at some of the team’s social media highlights of the past week.

Preseason for the Colorado Avalanche is now under way and following a successful media day we are now back to receiving daily doses of social media content from the team. Last season I ran a weekly feature where I highlighted some of my favorite or more interesting Avalanche social media posts from across the various platforms and I will be doing the same thing again this season.

It’s fairly common for NHL media accounts to use player jersey numbers to count down the number of days to the regular season starts. The Avalanche go that one step further and give us a behind the scenes look at content that didn’t make the cut.

Tyson Jost is a fan of the camera and as such always provides excellent media content, which in turn lets the social media team have some fun with him. Any opportunity to get fans interacting and involved with the media content is a positive thing.

Leading up to the first preseason game, the media team had the opportunity during training camp to introduce fans to the new player acquisitions for the Avalanche. Little candid moments like Nazem Kadri spotting the camera is a fun way of letting fans see the new players in a less formal environment.

I really enjoy getting to see the personalities of some of the players who aren’t always on the main roster. We saw a little of Ryan Graves last season and we’ll potentially see more of him this season.

https://twitter.com/Avalanche/status/1174016507921100800

As well as getting behind the scenes glimpses of the social media side of things, occasionally we also get to see some behind the scenes of Altitude TV. Always with a bit of friendly teasing. I really love the way the Avalanche social media gets fans to feel close not only to the players, but to the broadcasting crew as well.

First preseason game means suit photos. Those of you who were around for my social media highlights last season will know that suit photos are a particular favorite of mine. But even something like a small like a quick photo op lets the social media team show off the players’ personalities a little.

https://twitter.com/Avalanche/status/1174112108067348481

Luckily the media team are as excited about suit photos as I am.

https://twitter.com/Avalanche/status/1174163191225606145

Preseason is mostly a way for the management and coaching staff to get a feel for where the younger players are at in terms of ability, but it also gives a chance for some of the older players to have a brief stint in a leadership position on the ice.

Having been out with concussion symptoms for almost a year everyone was thrilled to see Conor Timmins healthy and on the ice.

https://twitter.com/Avalanche/status/1174131244625485830

It’s always interesting seeing behind the scenes photos and trying to figure out what the end result will look like.

The captain made his first preseason appearance and with it came his traditional warm up puck toss.

https://twitter.com/Avalanche/status/1174848795584139265

It’s always fun when a moment during a game has everyone talking and the media team gets to share a clip or a gif.

Over the summer the Avalanche rebranded their podcast. We are now three episodes in and it’s clear they are having a lot of fun with it.

https://twitter.com/Avalanche/status/1175211848657883137

As well as the official suit photos we are back to getting to enjoy airport suit photos too. And what better way to start than with three players wearing almost identical suits.

I don’t know whether it’s the pose, the facial expression or the shirt that has Andre Burakovsky looking like a kid headed to his first day of school. This isn’t necessarily a criticism. It’s kind of endearing.

The media team are clearly fans.

https://coloradoavalanche.tumblr.com/post/187865745443/hi-we-just-wanted-to-stop-by-and-say-we-love

Shane Bowers is definitely making a bid for best dressed with the lining of this jacket.

Although Ryan Graves may give him some competition.

Burakovsky’s game day suit is a little less first day of school and a little more mature hockey player.

Last season a lot of the social media content came from Tyson Jost, J.T. Compher and Alexander Kerfoot, who were all roommates. The roommates may be no more now that Kerfoot has been traded to Toronto but their influence on each other is still clear.

Cale Makar has finally expanded his wardrobe from the one suit he wore for the playoffs and to NHL Media Day to something new.

It is a well known fact that hugging your goalie is an important part of the game, win or lose. It’s just more satisfying when it comes after a win, even during preseason.

The Colorado Avalanche have two more preseason games to play before the regular season starts on October 3rd.