The Colorado Avalanche have struggled to find their feet this week. We look back at some of the team’s best social media content.
After a promising start to the new year the Colorado Avalanche have since run into difficulty, getting shut out by former goaltender Seymon Varlamov, and then losing to the New York Rangers and the Pittsburgh Penguins.
The week started well, though, with a healthy 5-2 win against the New Jersey Devils.
It’s always nice when the radio commentary gets a mention on social media. Given that the games are more often than not on in the middle of the night for me, it’s usually easier to listen to them on the radio, and host Conor McGahey comes out with some gems.
“Skating around human cone Erik Johnson.”
— Colorado Avalanche (@Avalanche) January 5, 2020
— Our gem of a radio genius, @ConorMcGahey #GoAvsGo pic.twitter.com/OcV9lwqvYl
While it, sadly, didn’t come to fruition the Avalanche continued their campaign to get Cale Makar added to the All-Star Roster by forging alliances with other teams.
Hey @Canes fans, we have a little #NHLAllStar note for you...
— Colorado Avalanche (@Avalanche) January 5, 2020
➡️: https://t.co/8llwKzqTBn#NateNeedsCale #GoAvsGo https://t.co/77VLH7g10r
Okay, @Canucks fans, how fun would it be to see our two young guns at #NHLAllStar!?
— Colorado Avalanche (@Avalanche) January 5, 2020
➡️: https://t.co/8llwKz9icN#NateNeedsCale #GoAvsGo https://t.co/uyJF9mTsa4
The Great Impression is back and this time it’s “JT Compher” talking about his best friend and former roommate Tyson Jost. These segments are always hilarious.
https://twitter.com/Avalanche/status/1214353959416147976
I love it when the social media team basically turn into one of us. It’s so funny and really makes the account relatable.
ASDFGHJKL EJ#GoAvsGo pic.twitter.com/IYYWda4Prq
— Colorado Avalanche (@Avalanche) January 7, 2020
No sign of the #BurkySmirk in this game, but there is an excellent pun.
[ ] Smirk
— Colorado Avalanche (@Avalanche) January 7, 2020
[ X ] Irk#GoAvsGo pic.twitter.com/93N86F9wo7
The Avalanche Twitter is really personable, which is another reason I think they do such a great job. They could quite easily have written off these out of focus photos, but instead they made a joke about it. It’s a nice reminder that there’s a person at the other end of the Twitter account.
Surprise manual focus?
— Colorado Avalanche (@Avalanche) January 7, 2020
It’s fine, everything’s fine.#GoAvsGo pic.twitter.com/Bs1HAezVt6
As the deadline for the All-Star Last Man In drew closer the campaign to vote for Cale was turned up a notch.
Did you know?
— Colorado Avalanche (@Avalanche) January 9, 2020
Five out of five defensemen recommend Cale for the #NHLAllStar Game!
VOTE NOW: https://t.co/8llwKz9icN#NateNeedsCale #GoAvsGo https://t.co/FzmWeuXhlG
Cale pairs great with Gravy on the ice, but Ryan knows that #NateNeedsCale at #NHLAllStar!
— Colorado Avalanche (@Avalanche) January 9, 2020
➡️: https://t.co/8llwKz9icN #GoAvsGo pic.twitter.com/rO4L22oTRz
How could you not vote for that smile!?
— Colorado Avalanche (@Avalanche) January 9, 2020
➡️: https://t.co/8llwKz9icN#NateNeedsCale #GoAvsGo pic.twitter.com/zA5jBR1jos
When we see that you’ve voted for Cale ten times today...
— Colorado Avalanche (@Avalanche) January 9, 2020
➡️: https://t.co/8llwKz9icN#NateNeedsCale #GoAvsGo pic.twitter.com/s4iYyPaobo
And, of course, no campaign would be complete without the captain getting involved.
Yes, Nathan MacKinnon is already really great.
— Colorado Avalanche (@Avalanche) January 9, 2020
But Dr. Landeskog knows he needs one more thing...#NateNeedsCale!!
➡: https://t.co/8llwKz9icN#GoAvsGo https://t.co/H1SZPoauJB
Dr. Landeskog prescribed it, so you have to do it.
— Colorado Avalanche (@Avalanche) January 9, 2020
Vote, ten times today and ten times tomorrow: https://t.co/8llwKz9icN#NateNeedsCale #GoAvsGo pic.twitter.com/knpSbCLdRm
Whenever a commercial is filmed there are always funny outtakes. The faces in the thumbnail alone are amazing.
As part of the Hockey is for Everyone campaign the Avalanche held a Blind Hockey Clinic. Unfortunately the team’s Hockey is for Everyone ambassador, Colin Wilson, is still injured but Mikko Rantanen and Pavel Francouz were there in his place.
You may notice the pucks are bigger and ring like a bell to be easier to find using touch and sound.#GoAvsGo https://t.co/kbsj35pgxd
— Colorado Avalanche (@Avalanche) January 10, 2020
Mikko tried on some vision-imparting goggles to get a feel for what it’s like to play.
— Colorado Avalanche (@Avalanche) January 10, 2020
The verdict? “It’s fun but it’s tricky!”#GoAvsGo pic.twitter.com/I3p10k6AFw
Some interesting facts about Cale.
Cale is really good for you.
— Colorado Avalanche (@Avalanche) January 10, 2020
In fact, Cale would make the Central Division really well-balanced at #NHLAllStar.
Vote: https://t.co/8llwKz9icN #NateNeedsCale #GoAvsGo pic.twitter.com/nE4BjtPeQf
Well, it’s not quite a smirk but it is still very funny.
Good morning to you too, Burky!?#GoAvsGo pic.twitter.com/kRazlmgIii
— Colorado Avalanche (@Avalanche) January 10, 2020
It’s so great when the media team captures fun moments like this. It really helps us see the players as people.
https://twitter.com/Avalanche/status/1215713993030918144
We know it looks like this team is really easy to work with, buuuuuuuut...#JkWeLoveThemAll #GoAvsGo https://t.co/3QSpfPDa8L
— Colorado Avalanche (@Avalanche) January 10, 2020
You knew Z's endorsement wasn't going to be *entirely* kind...
— Colorado Avalanche (@Avalanche) January 10, 2020
He had to throw a little Menace out there, too!
Vote for the 'stache: https://t.co/8llwKz9icN#NateNeedsCale #GoAvsGo https://t.co/sQgrRyFdPG
Okay, so it might've taken Dr. Landeskog a few takes to nail his video.
— Colorado Avalanche (@Avalanche) January 10, 2020
But we love him for it.
SO VOTE: https://t.co/8llwKz9icN#NateNeedsCale #GoAvsGo https://t.co/23x9ByGcsT
A good way to get fans of another team to vote for your guy is to make funny posters like this. I saw more than one Hurricanes fan retweet this because they loved it so much.
We know our best friends have been doing their part...
— Colorado Avalanche (@Avalanche) January 10, 2020
We’ve been voting Cale + Teuvo and you can, too: https://t.co/8llwKzqTBn#NateNeedsCale #GoAvsGo pic.twitter.com/2kaUKZ47Iz
And, if all else fails, offer incentives for voting.
You know what? It’s the last day. And this is serious.
— Colorado Avalanche (@Avalanche) January 10, 2020
From now until voting closes, we will follow anyone who proves they voted for Cale ten times today!
Because #NateNeedsCale and we need you: https://t.co/8llwKzqTBn
[Respond with screenshots to this tweet ⬇️] #GoAvsGo pic.twitter.com/vBAFSvJwLO
Last season we had the Nemo Stare, this season we have the Burky Smirk. Now we also have…whatever this is.
Belly is the best.
— Colorado Avalanche (@Avalanche) January 11, 2020
We are taking no further questions at this time.#GoAvsGo pic.twitter.com/GhvTIRK9Hw
I would like to extend my thanks to the Avalanche social media team for capturing this photo of Vladislav Kamenev in his amazing coat. Totally worth running for.
Kammy tried to hide behind someone else, but we ran ahead and got the pic anyway.
— Colorado Avalanche (@Avalanche) January 11, 2020
(Why are we like this!?)#Extra #GoAvsGo pic.twitter.com/KdrUgilPZK
And the #BurkySmirk is back. I love that the media team is as invested in this as the rest of us.
Okay we have a confession, we cheered out loud when Burky *finally* smirked again.
— Colorado Avalanche (@Avalanche) January 11, 2020
And Landy judged us reaaaaal hard.
But we did it FOR YOU!#BurkySmirk #GoAvsGo
Sadly Cale Makar lost out on joining the All-Star team but puppies make everything better.
Thank you to everyone for voting for Cale Makar.
— Colorado Avalanche (@Avalanche) January 12, 2020
While we all know he deserves to be at the game, at least we get to watch him have an #NHLAllStar season, every single night.
(Oh, and here he is with a puppy to make things a little better!)#GoAvsGo pic.twitter.com/cnhz7nUqZJ
The Colorado Avalanche continue their homestand this week, facing the Dallas Stars, San Jose Sharks and St Louis Blues.